However, when Buyers come in to a house, they notice EVERYTHING – and they do get Close-up. They notice not only the floor-plan, but how well cared for the house is. They notice smells. They look at grout, window tracks, windows, sinks, toilets, carpet stains, caulking in the tubs or showers – and if there is mildew, dirt, or debris, the assumption is that the house is not well-maintained. This causes a Buyer to be hesitant about purchasing a house – because they assume that they may have deeper issues to deal with should they purchase a house that is not “Show Ready.”
As a Master Accredited Staging Professional and President of Home Staging Concepts in South Florida, we understand that Curb Appeal is very important to even get potential buyers out of the car to look at the house. A seller today may have done the due diligence of making sure that the bushes and trees are [...]
Some Stagers are being taught to “Decorate to sell” a house. This is a cardinal sin in the world of Home Staging. Staging is a real estate tool to help market a property. Although we do consider things like placement, color, and items used in the Staging process, ASP Home Staging is NOT about the stuff. It’s always about the SPACE.
The reviews are in! “My success in Real Estate is a direct result of following Barb’s systems! In a world of increased competition, economic challenges, and savvy consumers who demand transparency + authenticity, Barb’s approach is more relevant than ever. Barb is a true professional and an outstanding model for anyone who desires lasting success [...]
Staging To Sell: The Secret To Selling Homes In A Down Market Staging To Sell (ISBN: 9780470447123) Whether a buyer, seller, or real estate agent, the home selling and purchasing process is fraught with potholes that can usually be overcome. But in this weakened housing market, everyone involved in the selling process must increase their [...]