Barb

Barb Schwarz
The Creator of Home Staging(R)

The Creator of The Staged Homes Concept
The Creator of The Accredited Staging Professional® Course and The ASP and ASPM Designations
Best Selling Author
Award-Winning Professional Speaker
Professional Real Estate Broker
Founder and Chairwoman of The International Association of Home Staging Professionals IAHSP.com
Founder and President of The IAHSP Charitable Foundation
Creator of The StagingShoppingCenter.com
Barb Schwarz pioneered and created the "Staging To Sell" and "Staging To Live" ® concepts. She has traveled the country extensively from 1985 to present time, spreading the mission of Home Staging to millions.

Professional Speaker

As a seasoned speaker and top Real Estate producer, Barb Schwarz has logged over 18,000 hours on the platform. Hundreds of thousands of REALTORS® have attended her various programs. Her wonderful gift for speaking and her ability to educate, motivate and entertain was recognized by the National Speakers Association in 1990 when they awarded her the coveted designation of Certified Speaking Professional (CSP), earned by less than 250 speakers worldwide. Barb Schwarz is a leader, an innovator, and a truly gifted speaker who shares the wisdom of her personal triumphs. Those who experience Barb are always struck by her incredible energy as well as the practical substance of her programs.

Best Selling Author

Barb Schwarz has published articles in numerous national publications addressing a variety of real estate topics and is written about monthly in well known newspapers and magazines all around the U.S. and Canada. Barb is internationally known as the creator of Staging for which she holds the federal registered trademark. Her video "How To Prepare Your Home For Sale...So It Sells" won the Consumer Education Product of the Year Award from the Real Estate Educators of America. Her newest Home Staging video entitled "How To Stage Your Home So It Sells For Top Dollar" is receiving rave reviews. She is the author of the best sellers "How To List And Sell Residential Real Estate Successfully" and "Home Staging: The Winning Way to Sell Your House for More Money" and 'Building a Successful Home Staging Business'. Her books are available in all bookstores! Look for her newest book entitled "Staging To Sell: The Secret to Selling Homes in a Down Market" published by Wiley & Sons at bookstores everywhere.

The Creator of Home Staging

Barb Schwarz has personally Staged and Sold over 5,000 homes in the greater Seattle area. Barb is the creator of "Staging To Sell and Staging To Live"® concepts and she holds the Federally Registered Trademark from the US and Canadian Governments on Stage®.

Barb's Accomplishments Include:

Instructor of the Year by The Seattle King County Association of REALTORS® for the year 2006
Keynote Speaker, Seminar Leader, and Sales Consultant.
Over 2,000 Full Day Seminars, 18,000 Hours on the Platform, and over 1,000,000 attendees in the US and Canada
Guest speaker at The National Association of REALTORS® National Conventions
Recognized as the National and International Expert on Staging Homes, she has written and published hundreds of articles on Home Staging and is frequently featured on TV and Radio Shows nationally sharing her expertise. Barb is known nationally as the number one expert for preparing property to sell. Barb introduced this concept of Staging to the country and it has changed the way real estate is practiced in our nation today. She holds the federally registered trademark for Stage®.
An estimated 45,000,000 consumers nationally have benefited from using Barb's award winning video, "How To Prepare Your Home For Sale... So It Sells." This video demonstrates to property owners how to prepare their property for sale. The benefits are far reaching. Home sellers who use this video sell their homes faster and / or for more money.
Author of "How To List and Sell Residential Real Estate Successfully"
Author of "Home Staging: The Winning Way to Sell Your House for More Money"
Author of "How To Build a Successful Home Staging Business"
Author of "Staging To Sell: The Secret to Selling Homes in a Down Market, is her latest new book to be released.
Wrote, directed, produced, and acted in her one hour Staging video "How To Prepare Your Home For Sale...So It Sell." The video won the "Consumer Education Product of the Year" award, given nationally by the Real Estate Educators of America.
Wrote, directed, produced, and acted in her one hour Staging videos "How To Stage Your Home To Sell For Top Dollar" and "How To Price Your Home For Top Dollar". These DVDs and Barb's books are available for purchase through http://www.stagingshoppingcenter.com or by calling 800-392-7161
Featured on ABC's 20-20 two different times for her work, vision, and invention of Home Staging. The 20-20 video is also available for viewing on our ASP Media page.
Written about extensively in: The New York Times, Business Week Magazine, Southwest Airlines Magazine, The Home Magazine, New York Home Magazine, Realtor Magazine, US News and World Report, The Washington Post, The Wall Street Journal, Money Magazine, and Smart Money Magazine, Cosmopolitan Magazine, and many more hundreds of magazines and newspaper articles.
Barb is frequently featured on various local news broadcasts around the U.S. as the Home Staging expert, such as ABC, CNN, FOX, NBC, CBS and PBS. ASP Media page

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Consider Staged Homes For Your Next Home Purchase by Guest Blogger Megan Gates

| November 12, 2012 | Comments (0)

Did you know that homebuyers are 80 percent more likely to purchase a home that is staged to sell than an empty home? It’s true. This means that, as a buyer, you are more likely to want to buy a staged home. Since you are more likely to buy, why not begin your search with [...]

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Business Plan 2013: Tip 4. SWOT and Gap analysis

| November 12, 2012 | Comments (0)

What makes your company stand out in your marketplace? Are there are issues facing the real estate industry that may come to impact your business next year and beyond? Is there anything holding you back that could be mitigated? One of the key tickets to success for any business is to conduct a SWOT-analysis, which [...]

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Business Plan 2013: Tip 3. Start Planning by Using Financial Forecasting, Budgeting and Monitoring

| November 10, 2012 | Comments (0)

Do you run your business with a close eye on your financial situation? You should. In our industry, revenues typically fluctuate from month to month. Since we may often have months with little income – holiday and vacation seasons are prime examples of such time periods – and others with a higher level of activity [...]

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Business Plan 2013: Tip 2. Quick Guide to Successful Branding

| November 9, 2012 | Comments (0)

A brand is essentially a company’s expression of identify and especially a statement of its uniqueness compared to similar businesses in the marketplace. Often branding is referred to as the proper development and selection of a logo and even website design. Certainly both are very important, but a brand is a lot more than just [...]

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Business Plan 2013: Tip 1. How to Create a Powerful Value Message and Why it Matters

| November 6, 2012 | Comments (0)

Time flies when you are having fun (Stagers always are!). Soon 2013 will be here. Those who know me know I care very deeply about those who have made the commitment to their Staging business. That is why I thought I would share some tips this week for next year’s business plan. Here’s my first [...]

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Become an ASP® Stager from the Comfort of Your Home

| November 3, 2012 | Comments (0)

While many still prefer to attend our popular Accredited Staging Professional® Training Courses taught in classroom locations all around the United States and Canada, many prefer attending the ASP® Stager Course if offered online. For them we offer Stagedhomes.com’s Webinar ASP® 3-Day Stager Course. For those of you who may be new to webinars, let [...]

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SNEAK PEEK- 2013 ASP® COURSE DATES. Register now and SAVE 35%!

| October 29, 2012 | Comments (0)

StagedHomes.com will be educating real estate agents and Home Stagers to earn the ASP® designation and we’d love to see you there! Here is a sneek peek at some of the education opportunities in 2013. Herndon, VA – Jan 22 – 24 Anaheim, CA – Feb 12 – 14 Charlotte, NC – Feb 26 – [...]

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NEXT WEEK: Free 60 Min Live Home Staging Webinar -Taught by Barb Schwarz

| October 24, 2012 | Comments (0)

Learn from The Creator of Home Staging®, Barb Schwarz through the convenience and the magic of Webinars. Attend a FREE one-hour Home Staging Training Webinar on Tuesday, October 30, 2012, at noon Pacific Time. Barb will share with you: What Home Staging Truly Is. The difference between decorating or ASP® Staging a home The economics [...]

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Do not miss Barb’s presentation at the ASP® 2012 IAHSP® Educational Conference – only 19 days left!

| October 7, 2012 | Comments (0)

During the ASP® 2012 IAHSP® Educational Conference on October 26 through 28, Barb Schwarz will present  “What it REALLY Takes to Become Successful as an ASP® Stager.” It is Barb’s honor and pleasure to teach those who want to become an ASP® Stager in the Home Staging Industry. After inventing the Staging Concept and Staging [...]

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What People Are Saying about the ASP® Designation

| October 3, 2012 | Comments (0)

Want to know what the ASP® Course and Designation can do for you? I thought I’d let the voices of the many who have taken the course before you have shared. Here’s what Accredited Staging Professionals® have shared about their experiences with the ASP® Course and life beyond as an ASP®. Impact of ASP® Course [...]

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